From the fall of 2017 to the winter of 2019, I was the principal in-house designer for Penninsula Components, also known as PENCOM, an international fasteners company. During my time there, I refined the brand identity, contributed to the website redesign, and launched a series of new print materials for the sales team.
For: PENCOM
Date: 2017-2019
Scope of Work: Print Material, Brand Identity, Photography
Software: Photoshop CC, Illustrator CC, InDesign CC
Overview Book
As the cornerstone piece of literature for PENCOM, the Overview Book is designed to take a customer through the major offerings and solutions that PENCOM provides. From different products and manufacturing capabilities, to supply solutions and innovative inventory management, the Overview Book presents a snapshot of what PENCOM can provide to customers.
Visible Inventory Book
Visible Inventory is a form of inventory management that uses weight sensors to monitor quantities and inform the supplier when the customers need more parts. In 2019, there was no literature for this service, and one of my projects became developing graphics and other visual assets and assembling a catalog that outlined the service.
Product Guide
The Product Guide is a tri-fold that is designed to present a visual representation of the products offered by PENCOM. Sorted by category and complimented with technical drawings, the Product Guide is a quick reference sheet for customers.
self-clinching fasteners Guide
The Self-Clinching Fastener Guide is a tri-fold that shows the different self-clinching offerings of PENCOM, split into standoffs, nuts, and studs. It also includes an overview of what self-clinching fasteners are, and what they can be used for.
SCrew Guide
The Screw Guide bi-fold takes customers through the different screw options that PENCOM offers. Different head types, drivers, threads, points, and additional modifications such as added washers. These options can be put together to create different kinds of screws.
